{"id":970,"date":"2020-02-12T00:03:56","date_gmt":"2020-02-11T21:03:56","guid":{"rendered":"http:\/\/nalog.fr\/csnemovitosti-v-rakouskych-alpach-slibny-smer-pro-investice\/"},"modified":"2020-02-12T00:03:56","modified_gmt":"2020-02-11T21:03:56","slug":"csnemovitosti-v-rakouskych-alpach-slibny-smer-pro-investice","status":"publish","type":"post","link":"https:\/\/nalog.fr\/cs\/csnemovitosti-v-rakouskych-alpach-slibny-smer-pro-investice\/","title":{"rendered":"Nemovitost\u00ed v rakousk\u00fdch Alp\u00e1ch \u2014 slibn\u00fd sm\u011br pro investice"},"content":{"rendered":"<p>Alpy \u2014 nejv\u011bt\u0161\u00ed sv\u011btov\u00fd trh ly\u017ea\u0159sk\u00e9ho cestovn\u00edho ruchu. Podle odhad\u016f Laurent \u0412\u0430\u043d\u0430\u0442\u0430, zakladatele \u0161v\u00fdcarsk\u00e9 poradensk\u00e9 spole\u010dnosti Laurent Vanat Consulting SARL, na tento region v roce 2017, museli 150 milion\u016f n\u00e1v\u0161t\u011bv \u2014 je to 43 % v\u0161ech n\u00e1v\u0161t\u011bv zimn\u00edch st\u0159edisek na sv\u011bt\u011b. <\/p>\n<p>Alpsk\u00e1 horsk\u00e1 chata a apartm\u00e1n s v\u00fdhledem na hory \u2014 je nejen luxusn\u00ed, ale tak\u00e9 v\u00fdhodnou investic\u00ed, pokud se jejich \u0432\u043b\u0430\u0434\u0435\u043b\u0435\u0446\u044b ochotni pronajmout nemovitost k pron\u00e1jmu turist\u016fm. Tam je zvl\u00e1\u0161tn\u00ed typ objekt\u016f \u2014 nemovitost\u00ed turistick\u00e9 destinace \u2014 jedn\u00e1 se o apartm\u00e1ny s hotelov\u00fdm servisem, pron\u00e1jem kter\u00e9 organizuj\u00ed profesion\u00e1ln\u00ed oper\u00e1to\u0159i. Majitel takov\u00e9 nemovitosti m\u016f\u017ee pronajmout objekt v pron\u00e1jmu trvale nebo na n\u011bkolik m\u011bs\u00edc\u016f v roce. Existuj\u00ed dva re\u017eimy \u0159\u00edzen\u00ed jako objekty:<\/p>\n<li><strong>Rental pool<\/strong> \u2014 poplatek spr\u00e1vcovsk\u00e9 spole\u010dnosti (cca 30 %) se ode\u010dte z \u010d\u00e1stky p\u0159\u00edjm\u016f z pron\u00e1jmu cel\u00e9ho bytov\u00e9ho komplexu, a zisk je rozd\u011blen mezi vlastn\u00edky apartm\u00e1n\u016f v pom\u011bru k pod\u00edlu jejich \u00fa\u010dasti.<\/li>\n<li><strong>Z\u00e1ruka pron\u00e1jmu<\/strong> \u2014 spr\u00e1vcovsk\u00e1 spole\u010dnost pronaj\u00edm\u00e1 apartm\u00e1ny u investora na omezenou dobu. V takov\u00e9m p\u0159\u00edpad\u011b je majitel nemovitosti obdr\u017e\u00ed ni\u017e\u0161\u00ed v\u00fdnos, ale spr\u00e1vcovsk\u00e1 spole\u010dnost bere na sebe riziko spojen\u00e9 s hled\u00e1n\u00edm n\u00e1jemce.<\/li>\n<h2>Roz\u0161\u00ed\u0159en\u00ed sez\u00f3ny a v\u00fdm\u011bna generac\u00ed turist\u016f<\/h2>\n<p>R\u016fst z\u00e1jmu o investice v \u0430\u043b\u044c\u043f\u0438\u0439\u0441\u043a\u0443\u044e nemovitosti zp\u016fsobeno nov\u00fdmi trendy v m\u00edstn\u00edch st\u0159edisc\u00edch. Hlavn\u00ed z nich je roz\u0161\u00ed\u0159en\u00ed turistick\u00e9 sez\u00f3ny. Alpsk\u00e9 l\u00e1zn\u011b rozv\u00edjet infrastrukturu pro cvi\u010den\u00ed je nyn\u00ed nejen zimn\u00ed, ale i letn\u00ed sporty: horolezectv\u00ed, paragliding a placht\u011bn\u00ed, \u043e\u0431\u043e\u0440\u0443\u0434\u0443\u044e\u0442 trasy pro p\u011b\u0161\u00ed turistiku a v\u00fdlety na horsk\u00fdch kolech. <\/p>\n<p> Jezero \u0426\u0435\u043b\u043b\u0435\u0440, kr\u00e1sn\u00e1 hora \u0428\u043c\u0438\u0442\u0442\u0435\u043d\u0445\u0435\u044d a jedin\u00fd v zemi Salzburg ledovec Kitzsteinhorn d\u011blaj\u00ed rakousk\u00e9 st\u0159edisko Zell am See \u2013 Kaprun popul\u00e1rn\u00ed v ka\u017ed\u00e9m ro\u010dn\u00edm obdob\u00ed <i>Foto: Jan Schreiber<\/i><\/p>\n<p>Je\u0161t\u011b jeden d\u016fle\u017eit\u00fd trend \u2014 v\u00fdm\u011bna generac\u00ed turist\u016f. Obyvatelstvo Evropy st\u00e1rne, co\u017e vede na jedn\u00e9 stran\u011b ke sn\u00ed\u017een\u00ed celkov\u00e9ho po\u010dtu ly\u017ea\u0159\u016f, a na stran\u011b druh\u00e9 k n\u00e1r\u016fstu popularity m\u00e9n\u011b aktivn\u00ed sporty, jako je j\u00edzda na san\u00edch nebo sportovn\u00ed ch\u016fze. Soub\u011b\u017en\u011b s t\u00edm se zvy\u0161uje po\u010det turist\u016f generace \u043c\u0438\u043b\u043b\u0435\u043d\u0438\u0430\u043b\u043e\u0432 (v\u011bk 20-35 let), finan\u010dn\u011b zaji\u0161t\u011bn\u00e9 a \u010dasto rad\u011bji rezervovat cel\u00fd d\u016fm nebo apartm\u00e1n na v\u00edkend m\u00edsto p\u0159enocov\u00e1n\u00ed v hotelu. <\/p>\n<h2>Alpsk\u00e9 trhy nemovitost\u00ed<\/h2>\n<p>Rakousko, It\u00e1lie, Francie a \u0160v\u00fdcarsko \u2014 \u010dty\u0159i nejv\u011bt\u0161\u00ed hr\u00e1\u010de na mezin\u00e1rodn\u00edm trhu ly\u017ea\u0159sk\u00fdch st\u0159edisek, ubytov\u00e1n\u00ed v Alp\u00e1ch<\/p>\n<p>\u0160v\u00fdcarsk\u00fd Engadin \u2013 St-Moritz dr\u017e\u00ed pozici nejdra\u017e\u0161\u00ed st\u0159ediska v regionu. Zde jsou vysok\u00e9 ceny nemovitost\u00ed v Alp\u00e1ch: cena za metr \u010dtvere\u010dn\u00ed dosahuje 20 tis\u00edc euro. Ve stejn\u00e9 dob\u011b, \u0160v\u00fdcarsko za\u017e\u00edv\u00e1 pokles z\u00e1jmu o sv\u00e9 zimn\u00ed st\u0159ediska: odhaduje se, Laurent \u0412\u0430\u043d\u0430\u0442\u0430, za 10 let, od roku 2006 do roku 2016. letech, celkov\u00fd po\u010det n\u00e1v\u0161t\u011bv sn\u00ed\u017eil na 1,5 milionu a pod\u00edl zahrani\u010dn\u00edch host\u016f \u2014 a\u017e 46 %. <\/p>\n<p> V posledn\u00edch letech, zahrani\u010dn\u00ed turist\u00e9 st\u00e1le \u010dast\u011bji d\u00e1vaj\u00ed p\u0159ednost \u0160v\u00fdcarsko nejsou soupe\u0159i na kvalitu, ale v\u00edce cenov\u011b dostupn\u00e9 st\u0159ediska v Rakousku <i>Foto: Jan Schreiber<\/i><\/p>\n<p>Funkce trhu ly\u017ea\u0159sk\u00fdch st\u0159edisek ve Francii \u2014 zam\u011b\u0159en\u00ed na dom\u00e1c\u00ed cestovn\u00ed ruch. Zahrani\u010dn\u00ed turist\u00e9 tvo\u0159\u00ed jen 31% z celkov\u00e9ho po\u010dtu host\u016f. V zimn\u00ed sez\u00f3n\u011b 2015-2016 na Francii musel 52 milion\u016f n\u00e1v\u0161t\u011bv \u2014 o 3,5 % m\u00e9n\u011b, ne\u017e sezony p\u0159edt\u00edm. Na m\u00edstn\u00edm trhu s nemovitostmi v\u00edce turistick\u00fdch komplex\u016f, kde si host\u00e9 mohou pronajmout cel\u00fd apartm\u00e1n, ne\u017e hotely. Cena za metr \u010dtvere\u010dn\u00ed dosahuje se zde 18 tis\u00edc euro. Brit\u0161t\u00ed kupci pova\u017eov\u00e1ny za kl\u00ed\u010dov\u00e9 na francouzsk\u00e9m trhu s nemovitostmi, a nen\u00ed zn\u00e1mo, jak pokles britsk\u00e9 libry bude m\u00edt vliv na Francii v zimn\u00ed sezon\u011b 2017-2018.<\/p>\n<p>Ly\u017ea\u0159sk\u00e1 st\u0159ediska na severu It\u00e1lie je tak\u00e9 zam\u011b\u0159en p\u0159ev\u00e1\u017en\u011b na m\u00edstn\u00edch turist\u016f. V zimn\u00ed sez\u00f3n\u011b 2015-2016 italsk\u00e1 st\u0159ediska nav\u0161t\u00edvilo p\u0159ibli\u017en\u011b 24,6 milion\u016f kr\u00e1t, a pouze 35 % turist\u016f doraz\u00ed z ciziny.<\/p>\n<p>     <i><\/i><\/p>\n<h2>Rakousko: dokud ceny o t\u0159etinu ni\u017e\u0161\u00ed ne\u017e pr\u016fm\u011br v regionu<\/h2>\n<p>I kdy\u017e v zimn\u00ed sez\u00f3n\u011b 2015-2016 rakousk\u00e9 l\u00e1zn\u011b nav\u0161t\u00edvilo o 3% m\u00e9n\u011b host\u016f, ne\u017e v p\u0159edchoz\u00ed, se pod\u00edl cizinc\u016f roste \u2014 podle Laurent \u0412\u0430\u043d\u0430\u0442\u0430, kter\u00e9 tvo\u0159\u00ed 66 % z celkov\u00e9ho po\u010dtu turist\u016f. T\u00e9m\u011b\u0159 polovina z nich poch\u00e1z\u00ed z N\u011bmecka, mnoho host\u016f z Nizozem\u00ed a velk\u00e9 Brit\u00e1nii. Rakousko aktivn\u011b investuje do sv\u00e9 l\u00e1zn\u011b: od roku 2000 do luxusn\u00edch infrastruktury bylo investov\u00e1no v\u00edce ne\u017e 7 miliard euro.<\/p>\n<p>V\u00fdhodn\u00e1 poloha na st\u0159edn\u00edch nadmo\u0159sk\u00fdch v\u00fd\u0161k\u00e1ch (kolem 800 \u2013 2 000 m) umo\u017e\u0148uje v\u011bt\u0161ina rakousk\u00fdch st\u0159edisek p\u0159ij\u00edmat turisty po cel\u00fd rok, zat\u00edmco jako vysokohorsk\u00e1 st\u0159ediska ve Francii, stejn\u011b jako Val-d &#8218; Is\u00e8re a La Plagne, se zav\u00edraj\u00ed na l\u00e9to, proto\u017ee chladn\u00e9 po\u010das\u00ed na v\u00fd\u0161ce. <\/p>\n<p> \u0422\u0430\u0443\u043f\u043b\u0438\u0446 \u2014 jeden z mnoha alpsk\u00fdch ly\u017ea\u0159sk\u00fdch st\u0159edisek v Rakousku, otev\u0159en\u00e9 pro turisty po cel\u00fd rok <i>Foto: Jan Schreiber<\/i><\/p>\n<p>&#8222;P\u0159i podobn\u00e9m jako ceny nemovitost\u00ed v Rakousku p\u0159ibli\u017en\u011b o 28 % ni\u017e\u0161\u00ed ne\u017e pr\u016fm\u011br za Alpami. Ale oni z\u016fstanou na t\u00e9to \u00farovni dlouhou dobu,&#8220;\u2014 \u0159\u00edk\u00e1 studie rakousk\u00e9 spole\u010dnosti Business Environment Consulting (BEC) &#8222;Nemovitost\u00ed turistick\u00e9 destinace pro dovolenou a pron\u00e1jmu&#8220;, (2017). Podle odhad\u016f \u0161v\u00fdcarsk\u00e9 finan\u010dn\u00ed holdingov\u00e9 spole\u010dnosti UBS Group, pro rok 2017 metr \u010dtvere\u010dn\u00ed vzrostly nejsiln\u011bji v obci Sankt Anton am Arlberg (8,2 %) a st\u0159ediska \u0412\u0438\u043b\u044c\u0434\u043a\u043e\u0433\u0435\u043b\u044c \u2013 Arena a Zell am See\u2013 Kaprun uk\u00e1zala n\u00e1r\u016fst o 4 %. <\/p>\n<p>Podle UBS, od roku 2014 do roku 2017 letech ceny nemovitost\u00ed v rakousk\u00fdch Alp\u00e1ch se zv\u00fd\u0161ily v pr\u016fm\u011bru o 3,5 % v\u00edce, ne\u017e v alpsk\u00e9m regionu Francie (2,5 %), \u0160v\u00fdcarsku a It\u00e1lii (kde se ceny v tomto obdob\u00ed ka\u017edoro\u010dn\u011b klesaj\u00ed o 1% a 3 % respektive).<\/p>\n<p>Rakousk\u00e9 l\u00e1zn\u011b, kter\u00e9 aktivn\u011b investuj\u00ed v zimn\u00ed a letn\u00ed infrastruktury, p\u0159edstavuj\u00ed nejv\u011bt\u0161\u00ed potenci\u00e1l pro investory v n\u00e1sleduj\u00edc\u00edch 10-20 let:<\/p>\n<ul>\n<li>Sankt Anton am Arlberg (provincie \u0424\u043e\u0440\u0430\u043b\u044c\u0431\u0435\u0440\u0433) \u2014 od roku 2017 trasa resort pat\u0159\u00ed mezi p\u011bt nejv\u011bt\u0161\u00edch na d\u00e9lku ly\u017ea\u0159sk\u00fdch trat\u00ed na sv\u011bt\u011b (p\u0159es 300 km);<\/li>\n<li>\u041f\u0438\u0446\u0442\u0430\u043b\u044c (provincie Tyrolsko) \u2014 pl\u00e1novan\u00e9 sjednocen\u00ed tras \u041f\u0438\u0446\u0442\u0430\u043b\u044f a S\u00f6ldenu bude resort je nejv\u011bt\u0161\u00edm v Evrop\u011b st\u0159ediskem pro letn\u00ed a podzimn\u00ed ly\u017eov\u00e1n\u00ed;<\/li>\n<li>\u0417\u0430\u0430\u043b\u044c\u0431\u0430\u0445 \u2013 Web \u2013 Leogang (provincie Salzburg) \u2014 po ned\u00e1vn\u00e9m slou\u010den\u00ed s trat\u011bmi \u0424\u0438\u0431\u0435\u0440\u0431\u0440\u0443\u043d\u043d\u0430 (provincie Tyrolsko) ly\u017ea\u0159sk\u00fd are\u00e1l l\u00e1zn\u00ed se stala jednou z nejv\u011bt\u0161\u00edch v Rakousku (270 km souvisej\u00edc\u00edch ly\u017ea\u0159sk\u00fdch tras);<\/li>\n<li>Resort \u0412\u0438\u043b\u044c\u0434\u043a\u043e\u0433\u0435\u043b\u044c (obce \u041d\u043e\u0439\u043a\u0438\u0440\u0445\u0435\u043d a \u0411\u0440\u0430\u043c\u0431\u0435\u0440\u0433 v provincii Salzburg) \u2014 do roku 2030 je pl\u00e1nov\u00e1no sjednocen\u00ed tras s \u041a\u0438\u0446\u0431\u044e\u044d\u043b\u0435\u043c (provincie Tyrolsko), jedn\u00edm z nejdra\u017e\u0161\u00edch a nejluxusn\u011bj\u0161\u00edch st\u0159edisek v Rakousku. <\/li>\n<\/ul>\n<p>Anna \u0414\u0430\u043d\u0438\u0448\u0435\u043a, Tranio<\/p>\n<p class=\"article-origin\">\n Materi\u00e1l p\u0159ipraven\u00fd pro lenta.ru<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alpy \u2014 nejv\u011bt\u0161\u00ed sv\u011btov\u00fd trh ly\u017ea\u0159sk\u00e9ho cestovn\u00edho ruchu. Podle odhad\u016f Laurent \u0412\u0430\u043d\u0430\u0442\u0430, zakladatele \u0161v\u00fdcarsk\u00e9 poradensk\u00e9 spole\u010dnosti Laurent Vanat Consulting SARL,<\/p>\n","protected":false},"author":1,"featured_media":468,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[133],"tags":[],"class_list":["post-970","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-danove-informace-ve-francii"],"translation":{"provider":"WPGlobus","version":"3.0.0","language":"cs","enabled_languages":["ru","uk","en","de","fr","it","es","pl","pt","bg","cs","da","et","fi","hr","hu","lt","lv","mk","no","ro","sk","sl","sq","sr","tr","nl","am","ca","sv"],"languages":{"ru":{"title":false,"content":false,"excerpt":false},"uk":{"title":false,"content":false,"excerpt":false},"en":{"title":false,"content":false,"excerpt":false},"de":{"title":false,"content":false,"excerpt":false},"fr":{"title":false,"content":false,"excerpt":false},"it":{"title":false,"content":false,"excerpt":false},"es":{"title":false,"content":false,"excerpt":false},"pl":{"title":false,"content":false,"excerpt":false},"pt":{"title":false,"content":false,"excerpt":false},"bg":{"title":false,"content":false,"excerpt":false},"cs":{"title":true,"content":true,"excerpt":false},"da":{"title":false,"content":false,"excerpt":false},"et":{"title":false,"content":false,"excerpt":false},"fi":{"title":false,"content":false,"excerpt":false},"hr":{"title":false,"content":false,"excerpt":false},"hu":{"title":false,"content":false,"excerpt":false},"lt":{"title":false,"content":false,"excerpt":false},"lv":{"title":false,"content":false,"excerpt":false},"mk":{"title":false,"content":false,"excerpt":false},"no":{"title":false,"content":false,"excerpt":false},"ro":{"title":false,"content":false,"excerpt":false},"sk":{"title":false,"content":false,"excerpt":false},"sl":{"title":false,"content":false,"excerpt":false},"sq":{"title":false,"content":false,"excerpt":false},"sr":{"title":false,"content":false,"excerpt":false},"tr":{"title":false,"content":false,"excerpt":false},"nl":{"title":false,"content":false,"excerpt":false},"am":{"title":false,"content":false,"excerpt":false},"ca":{"title":false,"content":false,"excerpt":false},"sv":{"title":false,"content":false,"excerpt":false}}},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/posts\/970","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/comments?post=970"}],"version-history":[{"count":0,"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/posts\/970\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/media\/468"}],"wp:attachment":[{"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/media?parent=970"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/categories?post=970"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nalog.fr\/cs\/wp-json\/wp\/v2\/tags?post=970"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}